The 5 W's of How Graphics Can Enhance Your Business: Who & What?

Who are these graphics for?

You may be thinking graphics are only for your clients. And yes, they are typically created with your clients in mind, but they are also for YOU!

As I stated in last week's blog post, graphics enhance your business. They provide an extra bonus to your online class, or they provide a visual aspect to your blog post. They can be used as aids to your LIVE workshop or for your weekly Facebook Lives.

The opportunities are endless when it comes to creating graphics and printables for your clients. But don’t let that stop you from pursuing other ideas.

These graphics you create for your clients and audience can also be used by YOU.

Do you need a checklist for your Facebook Lives? Use the one you created for your clients.

Do you have a favorite motivational quote that you would love to hang above your desk? Make a quote graphic for your social media followers and then print it and hang it on the wall.

Would you like a content calendar that you can fill with a month’s worth of blog posts and social media posts? Create one for your social media clients and then use it for your own promotions and marketing.

What exactly are these graphics that you’re creating?

When people think of graphics, they usually think of those funny meme images or very detailed professionally designed logos that are hand-drawn. (This is NOT me by the way.) Graphics are visual images. That’s it. They don’t have to be fancy. They don’t have to be full of a ton of detail. Often some of the best graphics are ones that are simple and have a clear purpose.

Here are some examples of graphics I’ve created for myself and for my clients:

Workbooks for online courses


Guides or Journals

Social Media Graphics

Call-To-Action Buttons

Free Resource List


Have you used graphics or printables you’ve created for your clients or audience?

What types of graphics are your favorite to create?



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